HEALTH-ADE KOMBUCHA AD CAMPAIGN

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Health-Ade Kombucha is a small-batch kombucha producer from Los Angeles, California.

For this Ad campaign, the client wanted to create a broad spectrum advertising campaign to promote the sale of their products nationally, while maintaining the feeling of their brand identity.

This campaign included the usage of a range of digital and print advertising methods. I focused on one tagline across the entirety of the campaign that promoted the idea of this product is a fit for any situation. I featured imagery of individuals in different environments with the product to enforce the idea that Health-Ade Kombucha is an everyday product suited for all environments. I utilized the theme of strong and vibrant color gradients across all advertisements to provide brand cohesion and help provide a visual identity for each advertisement.